Released through Warner Bros Records, Gerard Way’s debut studio album revels in a 70’s glam rock and 80’s post punk sound. This commercial uses a distorted home video treatment and offset colours reminiscent of VCR footage from the era to great effect.
We adapted existing footage to create a new commercial that would appeal to a broader audience and have greater emotional resonance, re-editing and changing the colour grade, voice-over and music bed.
One of the biggest revivals to hit the West End recently celebrated its 25th anniversary. We were there to shoot the star-studded evening, where the original cast was reunited. Here is a trailer featuring the Gala finale.
The new West End musical comedy has a great assemble cast led by Gemma Arterton, with new songs by David Arnold. The trailer successfully captures the energy and sense of fun of the show as well as some of the emotion and drama behind the events leading to the strikes at the Dagenham Ford factory…
The Broadway musical is now a smash hit in London. We shot the production prior to its West End opening, capturing the outstanding songs and performances. Witness the underground world of Memphis jazz clubs and the phenomenal arrival of Soul …
He’s the nation’s favourite tenor with a best-selling new album. We pitched an idea to Decca Records that they loved. We travelled to the Almalfi Coast to shoot Alfie Boe in the most picturesque landscapes to create an album pre-launch teaser and international TV campaign.
He’s back with a new best-selling album, X. This sizzle reel covers the massive successes Ed Sheeran has had up to now and continues the story with his two new hit singles. By weaving in his best known songs, some impressive statistics and phenomenal footage from performances around the world, we’re reminded what an astonishing…
The legendary singer/songwriter returns with an extraordinary new album. We were asked to create international TV/online campaign. We came up with a style of animation using 3D graphics mixed with a classical style of illustration that worked incredibly well with the album artwork.
Disney and Sonia Freeman have adapted the film into a wonderful stage production filled with comedy, wit and romance. Our brief was to produce a trailer that embraced all of those elements. We decided to shoot the play with a live audience to capture the energy and audience reactions to comic moments.
To coincide with the cinema release of ‘Maleficent’, Walt Disney Studios re-released ‘Sleeping Beauty’ on Blu-ray and DVD. Our brief was to produce a cinema and TV campaign promoting the Disney classic . We focused on the original character of Maleficent and our message was that, although ‘Sleeping Beauty’ is timeless, it is now time…
The Brighton based band have had a meteoric rise in the last two years. This digital pre-roll captures the raw energy of their new hit single, and subsequent UK number 1 album.
Phantom of the Opera, the longest-running musical ever on Broadway, has two exciting new lead performers. Tony Award nominee Norm Lewis joins the cast as the Phantom, and Sierra Boggess returns as Christine Daaé after her resounding success in the 25th Anniversary productions in London and on Broadway. We shot this clip of the ‘The…
The exciting Baz Luhrman musical is nothing short of visually spectacular. We filmed a trailer for the classic story, which opened earlier in the year in Australia. Produced for AKA Australia, Global Creatures and Bazmark. Strictly Ballroom Trailer from Steam Motion and Sound on Vimeo.
Following on from the very successful pre-opening campaign launch of Miss Saigon, we were excited to film this epic new production for Cameron Mackintosh.
The Tony Award-winning musical masterpiece returns to Broadway in a triumphant new production from Cameron Mackintosh. Our New York team, working together with our London office, produced a trailer focusing on many of the new elements of this re-imagined show. . Les Mis Broadway Trailer from Steam Motion and Sound on Vimeo.
Alongside the teaser, trailer and commercial, we produced one of the very first digital ads for Waterloo Station’s enormous 40-metre wide screen. The arresting 3D animation, built around a logo designed by Dewynters, wowed millions of daily commuters.
We teamed up with Warner Bros. Records in the US to film the new artist LP. An accomplished songwriter, LP has written tracks for the likes of Rihanna, Cher and Christina Aguilera, and her solo album is stacked full of great tunes. We were thrilled to work with her in LA and shoot several promos,…
Client: Decca Records UK
Client: Warner Music International
Steam was asked create a television and online campaign for Robin Cousins’ new show ICE. The opening teaser campaign was built entirely in graphics with the campaign then switching to live action footage which we filmed on the UK tour. Produced for Jamie Wilson Productions, Richie Kester Marketing.
Lyric Video for Foster the People’s Best Friend Client: Columbia Records USA
With one of the greatest music catalogues in history, Motown The Musical packs a punch. We filmed the Broadway show updating their current trailer and press scenes. Client: Spotco
UK four piece Clean Bandits are pushing the boundaries with their eclectic mix of pop, dance and classical inspiration. We created a sizzle reel to introduce the band to a wider audience. Created for Warner Music International.
Congratulations to all 2014 Tony Award Nominees, particularly After Midnight, Aladdin and Les Misérables whose shows we filmed this past year. Good luck!
Kylie, a national treasure, has released her new album Kiss Me Once. We did the graphics and post production for the track by track video. Client: Parlophone Records
There is no mistaking Lily Allen’s return. Not short of a comment, Lily hits us with her new album Sheezus. We happy to oblige in making the online and tv spots.
The Palladium in London played host to the Harry Hill musical invention ‘I Can’t Sing’. Starring Nigel Harman, who does a brilliant Simon Cowell, we were on hand to film it for Stage Entertainment and Syco Entertainment.
Christina Perri returns with a powerful new single Head or Heart. Steam produced the international commercials for Atlantic Records.
After a massively successful debut album, Ed Sheeran has returned with the UK number 1 single ‘Sing’. We responded to the new look of the upcoming album and the new sound of this song with a bold and distinctive lo-fi, handmade approach to this lyric video.
When Baz Luhrmann called to shoot a commercial for his new musical ‘Strictly Ballroom’, based on his classic film, we knew we would have our work cut out for us. Filmed in Sydney, with Baz on set, we captured some great material for the world premiere of this multi-million dollar musical. Directed by Sullivan/Jacobsen for…
Broadway’s blockbuster musical comedy is a sell-out success and Tony Award Winner. Disney asked us to film the production and capture the biggest show on Broadway.
To build early awareness before the show’s opening, we produced an engaging mini documentary. We used never-before-seen archival footage, combined with behind-the-scenes material that we shot specially, to create a sneak peek at one of the biggest musical revivals in the West End.
It’s been a huge hit for over a year on Broadway. Our clients, the Spotco agency, wanted a specially shot, engaging TV commercial to showcase the great songs and, of course, the fabulousboots.
Our objective was to expand Lea Michele’s fan base and develop her image from TV show ‘Glee’. We did this by introducing a sophisticated pop graphics treatment to enhance the original promo footage, which made the album appeal to a much wider audience.
DJ Cassidy “Calling All Hearts” Its pink and its punchy! Sony asked us to create a teaser for DJ Cassidy’s latest best-selling album and we integrated new graphics and messaging to come up with a promo that really delivers.
After we produced a successful TV and online campaign in the UK for the album ‘Tattoo’, the US decided that, with the single ‘Talk Dirty’ so high in the charts, they would entirely rebrand Jason’s album. We then created an equally successful US TV campaign with a new strategy and look.
With an all-new cast, the Sydney production wanted an exciting new trailer and TV commercial. We headed to Australia to shoot the show, providing a full service from shoot through to final delivery.
This is an outstanding 2-track TV commercial with new graphics and voice-over. We just love how this spot came together and our client Atlantic was thrilled with it.
Cameron Mackintosh’s Miss Saigon returns to London in 2014. With a huge advance sale there was much anticipation on the cast announcement, released as a video mini-documentary.
One of 2013′s rising UK stars is Tom Odell. Steam produced the commercial for Sony Music.
Scott Sanders Productions and The Mernier Chocolate Factory produced one of 2013 theatrical highlights in London – The Color Purple. We filmed the show, and live recording, capturing a truly mesmerising production.
Having produced the campaigns for Michael Buble’s Christmas album, and recent To Be Loved, we packaged both together for an end of year international campaign for Warner Music. Christmas rose to number one in various territories – 3 years running. In the UK both albums went top ten, the first time an artist has had…
Leona Lewis returns with her top ten Christmas album, Christmas With Love. Steam produced the commercial for Sony Records and Syco.
Les Miserérables return to Broadway is hugely anticipated for 2014. Steam shot and produced the teaser, commercials and trailers for the return of this stage classic.
Green Day’s Billie Joe Armstrong & Norah Jones have teamed up for this year’s most interesting collaboration – Foreverly. A collection of songs inspired by the classic Everly Brothers album ‘Songs Our Daddy Taught Us’. Steam created the online ads for the album.
Mathew Bourne’s groundbreaking production of Swan Lake returns to tour the UK. We shot fresh branding IDs and created the commercials.
As part of the campaign for Michael Bublé’s new album, “To Be Loved”, we partnered with Rockhard Productions in LA to create a music video for the song “Close Your Eyes”. The song is a tribute to the people who help us through our lives, so we filmed Michael in a studio, singing to a…
Here Lies Love is the new musical production from David Byrne and Fatboy Slim. Produced by Public Theatre in New York this production was one of the most unique projects we have ever filmed. Documenting the story of Imelda Marcos, a fabulous cast turned the purpose built venue into a truly immersive show.
Alfie Boe has released a new album ‘Trust’. We produced a graphics based commercial for Decca Records.
The metalcore band Killswitch Engage recently released their new album Disarm the Descent. They needed a lyric video for their anthemic song Always—a tribute to being there for someone no matter what life brings. We represented the journey of life as a maze, with the lyrics guiding the viewer through the walls that contain you.
We were asked by Decca Records to create new television campaign for Andre Bocelli’s new album, Love in Portofino.
Steam filmed and produced the television campaign for Andre Rieu’s new album Music of the Night
Tim Rice’s new musical From Here To Eternity arrives in the West End. Adapted from one of the greatest novels of the twentieth century, this gripping tale of illicit love and army life is a bold new production. We filmed the production capturing the spirit of Pearl Harbor in 1941.
After Midnight is the new hit show on Broadway which has launched with rave reviews. Set in the hey day of Harlem the show features an extraordinary cast with an incredible big band line up. We were there to film the show for promo and commercials. Produced for Scott Sanders Productions and commercial produced for…
Steam continued it’s work with Jason Derulo by creating the lyric video for his latest hit single “Trumpets”.
Cher returns with her new album ‘Closer to the Truth’ featuring the epic ballad ‘I Hope You Find It’. We were asked to create the lyric video for the single, which also featured on X Factor.
Here’s one from our archive. For James Blunt’s recent album ‘Moonlanding’, we teamed up with Atlantic Records to create video materials that capture a nostalgia for great achievements including man’s journey into space. We had James don a space helmet and projected the lyrics to his song onto the visor. It wasn’t comfortable in there,…
The Swedish trio, NONONO, is out with their summer smash “Pumpin Blood”. We embraced their moonlit aesthetic and treated their promo to make some electro-powered TVCs.
Cameron Mackintosh recently mounted a truly unique production of the Broadway musical Barnum. Partnered with the Chichester Festival Theatre, they built a spectacular set inside a tent embracing the spirit of circus pioneer PT Barnum. We were on hand to film scenes from the show, and had a blast capturing it all.
Disney On Ice tours around the country and they promote their show by doing ticket giveaways. They asked us if we could convert their spot into a giveaway spot, and treat the graphics with some of that Disney magic.
Miss Saigon is coming back to the West End, and Cameron Mackintosh tasked Steam to create a teaser that would build excitement about its return. Cue – helicopters and one of the most epic stories on the stage.
Jason Derulo’s new album “Tattoos” is poised to rocket up the charts. We teamed up with our friends at Warner International and created new spots to push the album. Riffing on the idea of tattoos, we gave the video a graphic treatment that turned Jason, and the video around him, into tattoos.
ITV aired a brand-new hour long special following Michael around Vancouver on his day off. We meet his family and friends and, of course, hear brilliant music performed by Michael himself. For these musical interludes, Steam worked with Warner Music International, and gathered Michael and his band in AIR Studios in Hampstead, London. We filmed…
The most delicious West End musical of the season has arrived, and we had the unique delight of capturing it all on film. Enjoy a taste of this sensational spectacular where every ticket is golden! Produced for Warner Bros. Theatre Ventures and Neal Street Productions with Joe Public Marketing.
Aussie rockers(something we know a little bit about) Airborne rocks hard and plays hard. So when we had the chance to make a lyric video for their new song “No One Fits Me (Better Than You)” we knew immediately where to go — a bar. Using all the leftovers from a raging after show party,…
Congrats to Pippin and Matilda on their Broadway Marketing Awards Nominations. It was a pleasure to create your TV spots with you, and we’re thrilled that our work together has been recognised in by the good folks at Broadway.com. Read all about it here
Congratulations to Tony nominees and winners Bring It On, Matilda and Pippin. It’s a pleasure to work with you all.
The Roald Dahl classic “Charlie and the Chocolate Factory” is coming to the West End as a musical spectacular directed by Sam Mendes. We teamed up with our friends at Warner Brothers Theatrical and Joe Public Marketing to create a commercial to begin the golden ticket buzz. It was a unique challenge—there were no existing…
As part of the roll out of Michael Bublé’s new album, Target made a bespoke commercial to announce its on-sale in their stores. Steam directed the shoot and worked with the Deustch agency in Los Angeles to produce and post the spot. Produced for Warner Bros Records US, Deutsch Agency.
The musical Pippin is returning to Broadway, and we had the exciting opportunity to film it in New York. From the breathtaking acrobatics to the astounding choreography, the show was a joy to work on. We put together a trailer and also, in collaboration with lead producer Barry Weissler and agency SpotCo, we produced a…
Brian Ferry’s new album celebrates the swinging music of The Jazz Age. Using the album art as inspiration, we animated iconic character drawings from the ‘20s, and cut them together with making-of-the-album footage. It’s a playful celebration of this uplifting era of American music. Produced for BMG Chrysalis
Andrea Bocelli has a new album out, celebrating the romanticism of his spectacular voice—“Passione”. Steam treated footage of a Bocelli photoshoot, and added some floating rose petals for an extra touch of passion. Produced for Decca Records.
Steam produced and directed the TV commercial shoot for the Broadway production of Matilda. Produced for AKA Agency, RSC, and the Dodgers, the spot just won 3 Telly Awards. We couldn’t be prouder to be involved with this wonderful show, and are honored that the work has been acknowledged in this way. http://broadwayworld.com/article/STAGE-TUBE-MATILDA-THE-MUSICAL-TV-Spot-Wins-at-34th-Annual-Telly-Awards-20130322 Matilda the…
As part of Michael Bublé’s campaign for his new album “To Be Loved” we teamed up with our friends Tigrelab in Barcelona to make a video of Michael performing the classic song “You Make Me Feel So Young”. We see Michael walk through a stylized world, experiencing the joy of youth in the big city.
After filming the materials to promote Josh Groban’s latest album “All That Echoes”, we were thrilled to be asked to make the video for his recording of “I Believe”.
For Michael Bublé’s new album, “To Be Loved” we produced and directed a video clip of Michael performing the Bee Gees classic “To Love Somebody”. Through our lighting and set design, we gave it a modern look and feel, while staying true to the original Motown spirit.
Steam teamed up with our friends at Warner Music International and Michael Bublé to put together an international campaign for Michael’s new album “To Be Loved”. The album rocketted into number 1 across the world.
Bruno Mars’ new album, “Unorthodox Jukebox”, shot up to number one—and we were on hand to help push it to even greater heights. We made a TVC combining the two biggest tracks off of the album “Locked Out of Heaven” and “When I Was Your Man”—linking the two tracks with a visual device that matched…
Our friends at Warner Music International called with the great news that Josh Groban was putting out another album. We always love working with Josh, and we jumped at the chance to team up with him again. He has sold over 25 million records worldwide and is an international superstar–and on top of all of…
Rocky is back in fighting shape, as the classic story comes to life in a brand new musical. We headed to Hamburg, where the show made its world debut. It’s unlike any show we’ve ever filmed before which includes a boxing ring that comes out into the audience. Full publicity media kit and commercials produced…
The smash-hit musical, Matilda, needed great footage of their show for both the West End production and the Broadway transfer. We couldn’t have been more excited by the prospect of filming this Olivier award winning show and to get the chance to capture the magic on film. Produced for Royal Shakespeare Company and AKA.
Shrek the Musical is the big, fat hit that spoofs all things theatre. So when Steam was asked to create a commercial for the show to run in movie theatres, we knew we had to spoof movie trailers. And who better to do that than Shrek and his friends Donkey and Fiona? After they introduce…